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Hims & Hers stock rose 9.6% to $37.99 ahead of FDA panel on July 23‑24 that could unlock peptide sales, a potential new revenue stream for the telehealth firm.
Hims & Hers Health Inc. surged 9.58% to $37.99 on Wednesday, the biggest intraday gain since the company announced a partnership with Novo Nordisk, as investors priced in the outcome of an FDA Pharmacy Compounding Advisory Committee meeting that could allow the firm to compound seven high‑demand peptides【2】.
| At a glance | |
|---|---|
| Price | $37.99 |
| 24h Move | +9.58% |
| Catalyst | FDA PCAC meeting (July 23‑24) on peptide bulk‑list inclusion |
| Key Level | Near $38, above recent $31.54 pre‑open level |
The FDA is convening a two‑day panel to consider adding seven injectable peptides—including TB‑500 and BPC‑157—to the 503A Bulk List, a designation that would let state‑licensed compounding pharmacies produce them for Hims & Hers and other telehealth providers【3】. Analyst Allen Lutz of BofA Securities noted that inclusion would broaden the company’s “peptide optionality” and cited a large addressable market, while also warning that the advisory committee faces an “uphill battle” to shift the agency’s stance【2】. The meeting follows a recent FDA briefing that highlighted limited human data for the compounds, underscoring regulatory uncertainty【3】.
The regulatory focus sparked a sharp price rally, lifting Hims & Hers from a modest pre‑open level of $31.54 to $37.99—a 21% rise from the prior day’s close and a move that places the stock within striking distance of its 52‑week high of $70.43, though still well below that peak【4】. Analysts upgraded the stock to Neutral and raised price targets, with BofA lifting its target to $36 from $25 and Citigroup moving its rating from Sell to Neutral with a $24 target【1】【2】. Technical indicators show the RSI at 59.24 and a bullish MACD crossover, suggesting momentum could sustain the upside if the FDA decision is favorable【1】.
Hims & Hers’ entry into peptide compounding would position it alongside other direct‑to‑consumer telehealth firms and high‑end longevity clinics that already market these substances despite limited clinical evidence【3】. The company’s chief medical officer, Dr. Anant Vinjamoori, emphasized a decade of experience with millions of patients, framing the potential regulatory change as a pathway to expand offerings beyond GLP‑1 weight‑loss drugs like Ozempic and Wegovy, which the firm recently added through its Novo Nordisk agreement【1】.
The market’s near‑term focus rests on whether the FDA will ease compounding restrictions, a move that could unlock a new revenue stream for Hims & Hers while reshaping the broader telehealth peptide landscape. The outcome remains uncertain, and the stock’s trajectory will hinge on the panel’s recommendations.
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AI-assisted synthesis by the TrendWatcher Editorial Desk · sourced from 4 outlets · Jul 23, 2026 · How we report
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