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Strategy sold 3,588 Bitcoin for $216 million, cutting its holdings to 843,775 BTC and funding preferred‑stock dividends. Bitcoin slipped to ~ $61,700, and MSTR
Strategy sold 3,588 Bitcoin for roughly $216 million on July 6, using the cash to fund dividend payments on its preferred securities and to bolster its dollar reserve [2]. The move triggered a near‑3% drop in Bitcoin’s price and a 2%‑6% slide in Strategy’s stock, underscoring the market’s sensitivity to the company’s shift from pure accumulation to active monetization.
| At a glance | |
|---|---|
| BTC price impact | Bitcoin fell ~3% to ~ $61,700 |
| MSTR stock move | Shares down 2% pre‑market, ~6% at open |
| Sale size | 3,588 BTC for $216 million |
| Catalyst | Proceeds earmarked for preferred‑stock dividends |
The $216 million transaction represents about 17% of the $1.25 billion Bitcoin‑sale authorization Strategy announced earlier in the week [1]. After the disposal, the company’s Bitcoin balance stands at 843,775 BTC, down from the prior undisclosed total but still representing a cost basis of roughly $75,700 per coin versus the average sale price of $60,000 [3]. Cash reserves sit at $2.55 billion, a figure that now includes the newly raised dollars [2].
Bitcoin’s price slipped from $62,900 to $61,700‑$61,900 after the filing, reflecting a broader market sell‑off tied to the news [3]. Strategy’s common shares, which historically offered leveraged exposure to Bitcoin, fell roughly 6% at the open, adding to a year‑to‑date decline of about 75% [1]. The company’s preferred securities—STRF, STRE, STRK, STRD, and STRC—receive dividend payments before any distribution to common shareholders, and the sale directly supports those obligations [2].
The sale follows a May‑2026 disposal of 32 BTC for $2.5 million, the first sale since 2022, and a pattern of simultaneous buying and selling: Strategy bought 1,550 BTC for $101.3 million after the May sale, and made $2 billion‑plus purchases in April and May [2]. This dual approach hinges on the firm’s ability to raise capital through equity and preferred‑stock offerings; when market access tightens, Bitcoin becomes the fallback funding source [2].
The sale marks a decisive shift: Strategy is no longer a pure Bitcoin accumulation vehicle but a leveraged financial entity balancing dividend obligations, cash needs, and cryptocurrency exposure. How the company manages this balance will shape both its stock performance and the broader perception of corporate Bitcoin holdings.
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AI-assisted synthesis by the TrendWatcher Editorial Desk · sourced from 3 outlets · Jul 15, 2026 · How we report
MicroStrategy owns 843,775 Bitcoins with an average purchase price of $75,476 per coin, totaling about $63 billion in acquisition cost.
Proceeds from the share sale were used to increase MicroStrategy’s USD reserve to $3 billion, supporting preferred‑stock dividend payments and interest on its debt.
Key risks include Bitcoin price volatility (beta 3.55), $8.17 billion of long‑term debt, and the possibility of preferred‑stock delisting from the MSCI index.
The 24/7 Wall St. target is $358.56, implying a 268% upside, while the broader analyst consensus target is $321.
Bitcoin price movements directly impact the company’s balance sheet and stock performance; a sustained Bitcoin bull market could support upside, whereas a decline may force coin sales to meet cash obligations.