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Strategy purchased $370 million in Bitcoin at an average of $80,300 per BTC, ending a two-month hiatus. The move follows a 23% Bitcoin rally in August.
Software company Strategy, formerly MicroStrategy, has resumed its Bitcoin purchases after a two-month pause, acquiring 4,603 BTC for $369.7 million between August 24 and August 30 [2, 4]. This latest acquisition, at an average price of $80,318 per coin, marks a shift back to accumulation after the company focused on building cash reserves and managing its capital actively since June [2, 4].
| At a glance | |
|---|---|
| Bitcoin Purchase | $369.7 million [2] |
| Average Price | $80,318 per BTC [2] |
| Acquisition Period | August 24-30 [2] |
| Strategy Shares (MSTR) | Up nearly 3% [1] |
Strategy's recent Bitcoin purchase was funded by selling newly issued MSTR shares [1]. The company also used proceeds from these sales to pay dividends, repurchase STRC shares, and add $30 million to its cash balance [1]. This marks a departure from its previous reliance on debt issuance for Bitcoin acquisitions, a strategy that faced increasing shareholder pressure as MSTR shares fell over 60% in the past year [1].
The company's CEO, Phong Le, stated in June that Strategy is moving towards "active capital management," aiming to issue securities when capital is attractive and repurchase them when beneficial [2, 4]. This new flexibility is intended to create shareholder value and strengthen the company's market standing [2, 4]. Strategy now holds $5.1 billion in its USD Reserve and $1.61 billion in its new USD Cash reserve [2, 4].
Strategy's renewed buying coincides with a rebound in Bitcoin's price. Bitcoin was trading at approximately $78,800 on Monday, August 31, after jumping more than 23% in a single day on August 21 [1]. This surge pushed Bitcoin above $79,000 for the first time since May [1]. Bitcoin hit a high of $81,281 last week and was trading at $77,821 on Monday morning in New York [2, 4]. Over a 30-day period, Bitcoin has climbed more than 24% [2, 4].
Strategy now holds 845,050 bitcoins, valued at $65.8 billion at current prices [2, 4]. The company has spent over $63.7 billion on Bitcoin acquisitions since August 2020, making it the largest corporate holder of Bitcoin globally [2, 4]. The recent rally has also pushed the value of Strategy's Bitcoin holdings back above its aggregate purchase price, reversing prior paper losses [1].
Strategy's return to Bitcoin accumulation, funded by equity sales, signals an adaptation of its treasury strategy amid a recovering crypto market and evolving shareholder expectations.
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AI-assisted synthesis by the TrendWatcher Editorial Desk · sourced from 4 outlets · Sep 2, 2026 · How we report
The price of Bitcoin is $79,863 as of September 7, 2026. This reflects a 23.15% gain since August 7, 2026, though the price remains 10% lower than its January 1, 2026, starting point.
$82,000 serves as a resistance level where sellers have repeatedly stopped Bitcoin from advancing further. Bitcoin has failed to hold above this price point four times since August 25, 2026, and also experienced a rejection at this level in May 2026.
The Senate vote on the CLARITY Act on September 15, 2026, and the Federal Reserve interest rate decision on September 16, 2026, are viewed as high-stakes events for Bitcoin. A potential rate hike could increase bond yields, which may lead investors to move capital away from non-yielding assets like Bitcoin.
Bitcoin climbed back above its 50-week moving average of $81,041 on September 3, 2026, which is a metric often used to distinguish between longer-term uptrends and downtrends. However, Bitcoin remains down 27.49% over the twelve months leading up to September 7, 2026.