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Tesla introduces guaranteed future value program for Model Y and Model 3 buyers in Australia, aiming to address depreciation concerns with a pre-set resale
Tesla has launched a new "guaranteed future value" (GFV) program in Australia, offering buyers of the Model Y and Model 3 a pre-set resale value at the end of their finance term, in an effort to alleviate concerns about depreciation following recent price cuts [1]. The program, which is currently available through local finance partner Driva, allows buyers to lock in a predetermined resale value based on agreed parameters such as loan term and annual mileage.
| At a glance | |
|---|---|
| Eligible Models | Model Y, Model 3 |
| Available Region | Australia |
| Price Drop | 25% in a year |
| Recent Price Increase | 4.3% |
The GFV program is designed to provide buyers with more certainty about their vehicle's future worth, by locking in a resale value that is guaranteed by Tesla [2]. At the end of the finance term, owners have several options: they can return the car for the guaranteed value, keep it by paying out the remaining balance, or sell it privately and keep any amount above the guaranteed figure. The program requires that the vehicle remains within the agreed mileage and meets wear-and-tear standards to qualify for the guaranteed value.
The move is a response to concerns about vehicle depreciation, which were triggered by Tesla's significant price reductions in 2023 and 2024 [1]. Between January 2024 and January 2025, the average Model Y lost about 25.5% of its value, while the Model 3 dropped roughly 25%. However, used Tesla prices have recently stabilized, with a 4.3% increase after the US federal EV tax credit expired, compared to a 3.6% decline for the broader used EV market [2].
The introduction of the GFV program is a strategic move by Tesla to address the depreciation narrative that has dogged the brand, and to provide financial reassurance to new buyers [1]. The program is similar to those offered by traditional automakers, and Tesla has previously offered similar programs in other markets. The move could help restore confidence in Tesla's value retention and may influence other automakers to offer similar guarantees in competitive EV markets.
The success of the GFV program will depend on the details of the guaranteed residuals, which will determine whether the program is a genuine buyer benefit or a marketing tool [1]. As Tesla continues to navigate the competitive EV market, the company's ability to address depreciation concerns and provide financial reassurance to buyers will be crucial to its long-term success.
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Tesla, Inc. was founded on July 1, 2003, by engineers Martin Eberhard and Marc Tarpenning.
The company was named in honor of the inventor Nikola Tesla to reflect its focus on electrical innovation.
Tesla held its initial public offering on June 29, 2010, on the NASDAQ exchange under the ticker symbol TSLA.
The tesla (symbol: T) is the SI-derived unit of magnetic flux density.