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My Neighbor Alice ALICE token launch on March 10 2021, 17.4 M circulating, 3 M launchpool allocation – see tokenomics and upcoming milestones.
My Neighbor Alice’s native utility token ALICE debuted on Binance on March 10 2021 with 17.4 million tokens entering circulation, marking the start of its on‑chain economy for the multiplayer builder game.
| At a glance | |
|---|---|
| Launch date | March 10 2021 |
| Initial circulating supply | 17,400,000 ALICE (17.40 % of total) |
| Total token supply | 100,000,000 ALICE |
| Binance launchpool allocation | 3,000,000 ALICE (3 % of total) |
The ALICE token was listed on Binance with an initial circulating supply of 17.4 million, representing 17.40 % of the 100 million total supply [2]. Binance’s launchpool received a dedicated 3 million‑token allocation, equivalent to 3 % of the overall token pool [2]. The token’s distribution includes a 21 % private‑sale tranche sold at $0.10 per token and a 0.80 % public‑sale tranche sold at $0.125 per token, together raising roughly $2.1 million and $5 million respectively [2].
ALICE functions as the in‑game currency for purchasing assets, staking for platform revenue shares, and participating in DAO governance [2]. Token holders can earn a portion of plot‑sale and transaction‑fee revenues by staking, while quests reward players with additional ALICE, reinforcing user engagement [2]. The token’s supply schedule allocates 15 % to the team and advisors, 20 % to the foundation, and the remainder to ecosystem, play‑to‑earn, marketing, and other programmatic needs [2].
As of March 11 2021, the project’s social footprint included 18.9 K Twitter followers and 6.2 K Telegram members, indicating a modest but active community [2]. Early NFT auctions on Binance Smart Chain attracted over 180 unique addresses and generated more than $700 K in trading volume, suggesting initial liquidity for the token’s marketplace [2].
The launch established a baseline on‑chain economy for My Neighbor Alice, but the token’s future price trajectory will hinge on how effectively the game expands its user base and how upcoming token releases impact circulating supply.
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It is a multiplayer builder game where players can buy virtual islands, collect items, and build structures, with a focus on social interaction and NFT ownership.
The project uses the Ethereum network as its base layer and supports L2 solutions, while the ALICE token’s in‑game functionality operates on the BNB Chain.
ALICE is used to purchase virtual lands and items, stake for rewards, and participate in DAO governance.
It is free‑to‑play and cross‑platform, incorporating blockchain and DeFi elements, whereas games like Animal Crossing are premium and console‑only.
The strategy emphasizes YouTube, Twitter, Discord, KOL marketing, and partnerships with entities such as the Blockchain Gaming Alliance.