McDonald's KPop Demon Hunters Cards Resell for $100

Character cards from McDonald’s KPop Demon Hunters collaboration are appearing on online resale markets with prices significantly higher than the cost of the meals. Resellers are listing the cards from The HUNTRIX Meal and Saja Boys Breakfast Meal on sites like eBay, with the rarest options asking for $100 or more [1]. The promotion features 13 cards total, but specific rare variants are driving the secondary market activity [1].

Key takeaways

• Resellers are listing rare cards for up to $100 or more online [1].
• The collaboration includes 13 cards across two specific meal bundles [1].
• McDonald's previously cancelled a Pokémon card promotion due to excessive demand and food waste [1].

Identifying the Rarest Cards

The collection includes a tiered rarity system, with three specific cards generating the most interest. The Rumi holofoil card, found in The HUNTRIX Meal, and the Jinu Demon foil card, from the Saja Boys Breakfast Meal, are both classified as three-diamond rarity cards [1]. The third highly sought-after item is the Rumi Jinu “Hands” card, which features a heart symbol to denote its rarity and can be acquired from either meal option [1]. McDonald’s senior marketing director Guillaume Huin described this card as “one of the rarest” from the promotion in a post on X [1]. Collectors refer to this as the “chase card,” while some fans have nicknamed it the “Rujinu” card [1].

Market Prices and Availability

While the cards have not reached the notoriety of Pokémon cards, listings for the rarest variants range from $12 to over $100, with some sellers offering full sets for more than $200 [1]. It remains unclear if these prices will sustain or drop [1]. The Saja Boys cards present an additional challenge for collectors because the breakfast meal is only available until 10:30 a.m. or 11 a.m., depending on the location [1]. This time constraint, combined with a higher number of common cards in that specific meal bundle, makes pulling the rare Jinu Demon card more difficult [1].

Why it matters

The surge in interest follows a trend of fast-food collectibles driving resale markets, though McDonald’s has faced backlash in the past. Last year, the company apologized and cancelled a Pokémon collaboration after demand for a special Pikachu card led to long lines and food waste, a situation the company stated went against its philosophy of offering a fun dining experience for families [1]. As the market for trading cards sees shifts from other collectibles like sneakers, the longevity of the KPop Demon Hunters pricing remains to be seen [1].