# Morgan Stanley adds spot Bitcoin, Ethereum and Solana on E*TRADE

**Published:** 2026-07-17T17:53:46.883Z  
**Topic:** Bitcoin  
**Sentiment:** neutral  
**Publisher:** TrendWatcher — https://www.trendwatcher.in/article/b0606a47-4d58-445a-baae-b7551e844805

Morgan Stanley launches spot Bitcoin, Ethereum and Solana trading on E*TRADE with a 0.50% fee, expanding crypto access for its 8.6 million retail clients.

E*TRADE from Morgan Stanley opened spot trading for Bitcoin, Ethereum and Solana on July 16, 2026, giving eligible customers the ability to buy, sell and hold the three tokens directly on the brokerage platform through a partnership with Zero Hash [1].

| At a glance | |
|---|---|
| Launch date | July 16 2026 |
| Assets offered | Bitcoin (BTC), Ethereum (ETH), Solana (SOL) |
| Trade fee | 0.50% per transaction, no spreads or mark‑ups |
| Custody partner | Zero Hash (digital‑asset infrastructure provider) |

## Platform rollout and fee structure  
The rollout follows Morgan Stanley’s broader push into digital assets, including earlier ETF filings for Bitcoin and Solana and token‑money‑market initiatives announced earlier in the year [2]. Trades are executed via Zero Hash, which also handles custody; the crypto account is a separate, non‑brokerage account in the client’s name, meaning the assets are not FDIC insured or SIPC protected [1]. The 0.50% fee matches the rate disclosed on E*TRADE’s official crypto page and is presented without additional spreads, positioning the offering competitively against other U.S. retail brokerages that charge higher commissions or rely on mark‑ups [3].

## Market impact and client reach  
E*TRADE’s client base of roughly 8.6 million accounts will gain direct exposure to the three major cryptocurrencies, placing the platform among a small group of U.S. brokerages that now provide spot crypto trading [3]. The inclusion of Solana, alongside Bitcoin and Ethereum, reflects Zero Hash’s compliance vetting process, which approved SOL after institutional gatekeepers deemed it suitable for a regulated broker [3]. By allowing crypto holdings to sit alongside traditional equities on the same dashboard, Morgan Stanley aims to meet evolving client expectations for an integrated financial‑planning experience [2].

## What to watch
- **Fee changes** – Monitor any adjustments to the 0.50% commission, which could affect trading volume.  
- **Asset expansion** – Watch for announcements of additional tokens beyond BTC, ETH and SOL later in 2026.  
- **Regulatory developments** – Follow SEC decisions on the spot Bitcoin and Solana ETFs Morgan Stanley filed for, as approvals could boost demand for the brokerage’s crypto services.

The launch signals Morgan Stanley’s commitment to embedding digital assets within its traditional wealth‑management suite, but the long‑term impact will hinge on client adoption, fee competitiveness, and the outcome of pending crypto‑ETF filings.

## Sources
1. TMCnet — [E*TRADE from Morgan Stanley Completes Rollout of Crypto Spot Trading](https://www.tmcnet.com/usubmit/2026/07/16/10415777.htm)
2. Decrypt — [Morgan Stanley Launches Bitcoin, Ethereum, and Solana Trading...](https://decrypt.co/373681/morgan-stanley-launches-bitcoin-ethereum-solana-trading-etrade)
3. Solanacompass — [E*TRADE Morgan Stanley Launches Spot Bitcoin, Ethereum, and...](https://solanacompass.com/news/etrade-from-morgan-stanley-launches-spot-crypto-pilot-with-sol-among-three-initial-assets)

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Cite as: TrendWatcher, "Morgan Stanley adds spot Bitcoin, Ethereum and Solana on E*TRADE", https://www.trendwatcher.in/article/b0606a47-4d58-445a-baae-b7551e844805