# Ondo Finance hires former Invesco ETF chief to expand on‑chain

**Published:** 2026-06-11T21:23:06.073Z  
**Topic:** Ondo Finance hires former Invesco ETF chief to build onchain investment products  
**Sentiment:** neutral  
**Publisher:** TrendWatcher — https://www.trendwatcher.in/article/2c148d53-171c-4a2c-91a2-71a9a4421fd0

Ondo Finance appoints ex‑Invesco ETF head John Hoffman to lead product portfolios, aiming to launch tokenized investment baskets as its TVL tops $1 billion.

Ondo Finance announced the appointment of John Hoffman, a veteran of Invesco’s ETF and index‑strategy business and most recently a managing director at Grayscale Investments, as its managing director and head of product portfolios【1】. The hire signals the platform’s shift from building token‑creation infrastructure to offering fully managed, on‑chain investment products.

**Key takeaways**  
- John Hoffman joins Ondo as Managing Director, Head of Product Portfolios, bringing nearly two decades of ETF experience from Invesco and a recent stint at Grayscale【1】.  
- Ondo’s tokenized stock and ETF offerings have surpassed $1 billion in total value locked across more than 250 assets in under eight months【2】.  
- The company plans to develop custom tokenized baskets and Ondo‑native strategies that could compete with traditional asset managers on blockchain rails【1】.  
- Sources differ on the identity of the former Invesco executive hired; one report cites Eric Pollackov, not Hoffman, as the new hire【4】.  

## Building the next generation of on‑chain portfolios  

Ondo Finance has spent the past year constructing the Global Markets platform, which tokenizes U.S. stocks and ETFs and makes them tradable on public blockchains such as Solana, Ethereum and BNB Chain【2】. With its tokenized assets fully backed by the underlying securities and cash in transit, the platform now supports wallets, exchanges and custodians including Binance, MetaMask and Ledger【2】. Hoffman’s mandate is to leverage this infrastructure to launch “intelligently managed, on‑chain investment portfolios,” a phrase he used to describe the firm’s ambition to create the world’s most trusted platform for such products【1】.  

The move follows a broader industry trend of traditional finance talent moving into crypto. While Hoffman’s hiring is highlighted in three sources, a fourth source reports that Ondo recruited Eric Pollackov, formerly Invesco’s global head of ETF capital markets, for a similar role【4】. The discrepancy suggests either multiple hires or reporting confusion; the exact executive leading the portfolio effort remains unclear from the available information.  

## Why it matters  

Ondo’s transition from infrastructure provider to product developer could broaden access to tokenized securities, offering investors outside the United States exposure to U.S. equities and ETFs through blockchain‑native tokens【2】. By aiming to compress the three‑decade timeline it took ETFs to become mainstream, Hoffman (or Pollackov) argues that on‑chain finance could accelerate market democratization【1】. The company’s $1 billion TVL milestone places it among the few real‑world‑asset tokenization platforms with significant scale, positioning it to compete with both crypto‑native protocols and established asset managers such as BlackRock and Franklin Templeton【1】【4】.  

Regulatory uncertainty remains a key risk, as tokenized securities operate in a gray legal area and could eventually be subject to brokerage‑type regulations, potentially affecting the efficiency gains blockchain promises【4】. Nonetheless, the hiring underscores Ondo’s commitment to bridging traditional finance expertise with decentralized infrastructure, a development that could shape the future of on‑chain investment products.

## Sources
1. Coinalertnews — [Ondo Finance Hires Ex-Invesco ETF Chief to Build Onchain ...](https://coinalertnews.com/news/2026/06/11/ondo-finance-hires-invesco-etf-chief)
2. Aol — [Ondo Finance hires ETF veteran John Hoffman to build ... - AOL](https://www.aol.com/articles/ondo-finance-hires-etf-veteran-170802000.html)
3. Ondo — [Ondo Finance Hires John Hoffman, Former Invesco ETF Head and ...](https://ondo.finance/blog/john-hoffman-joins-ondo)
4. Crypto Briefing — [ONDO Finance hires former Invesco ETF chief to expand onchain products](https://cryptobriefing.com/ondo-finance-hires-invesco-etf-chief/)

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Cite as: TrendWatcher, "Ondo Finance hires former Invesco ETF chief to expand on‑chain", https://www.trendwatcher.in/article/2c148d53-171c-4a2c-91a2-71a9a4421fd0