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Meta previewed an AI assistant and desktop version for its Edits video app to compete with CapCut and boost creator engagement.
Meta previewed new tools for its video-editing app Edits, including an AI assistant and a desktop version, at an invite-only creator event in Los Angeles [2]. The updates aim to help creators analyze performance and brainstorm ideas using Instagram data, positioning the app as a stronger competitor to ByteDance’s CapCut [2].
Key takeaways
Meta showcased the upcoming AI assistant, which will utilize a creator's Instagram data—such as views and video-retention insights—to suggest video ideas and identify trending audio [2]. This feature is designed to reduce reliance on external brainstorming tools like ChatGPT while keeping users engaged within the Instagram ecosystem [2]. Alongside the AI, the company announced a desktop version of Edits, which will allow for more advanced editing workflows on larger screens and sync
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The AI assistant is currently in testing with event attendees, while the desktop version is described as 'coming soon'.
Yes, Edits is free to download on both iOS and Android devices.
The assistant will utilize a creator's Instagram data, including video views and retention insights, to suggest content ideas and trending audio.
AI-assisted synthesis by the TrendWatcher Editorial Desk · sourced from 3 outlets · Jun 11, 2026 · How we report
The Beta tab provides creators with early access to experimental features still in development and allows them to provide feedback to Meta.