Instagram finally lets users reorder their profile grid

Instagram is now allowing everyone to rearrange the posts on their profile grid, a feature first teased in January and limited to test groups until a wide rollout on June 8 for both Android and iPhone users [1]. By long‑pressing any post—except those pinned at the top—users can drag it to a new spot, giving them full control over the visual layout of their profiles [2].

Key takeaways

• The “Reorder your grid” feature launches globally on June 8 for iOS and Android [1].
• Users can long‑press any non‑pinned post and drag it to any position in the grid [2].
• Pinned posts remain fixed at the top of the profile, preserving existing pinning functionality [1].
• Instagram CEO Adam Mosseri announced the update with a simple “finally” caption, echoing his January apology for earlier layout changes [1].
• The change follows a year‑long wait after the feature was first announced and tested with a limited group of users [2].

How the new grid‑reordering works

The update adds a “reorder grid” option to the pop‑up menu that appears when a user taps and holds a post on their profile. After selecting this option, the user can long‑press the thumbnail, drag it to the desired slot, and release; the change is saved instantly and becomes visible to anyone viewing the profile [2]. Posts that were previously pinned to the top of the grid stay in place, ensuring that the existing pinning feature is not overridden [1].

The background and rollout timeline

Instagram first promised the ability to rearrange grid posts in a January announcement, apologizing to creators whose carefully curated layouts were disrupted when the platform shifted from square thumbnails to taller formats [1]. The feature was initially available only to a small test group, but the company confirmed that the full rollout began on June 8, reaching users on both major mobile platforms [2]. Mosseri’s brief “finally” post on his personal account marked the public launch, while comments hinted at additional user‑requested improvements that remain pending [1].

Why it matters

Allowing users to freely reorder their grid addresses a long‑standing demand for greater visual control, especially among creators and brands that treat their Instagram profile as a digital storefront [3]. By removing the chronological constraint, the platform enables more strategic storytelling and aesthetic consistency, potentially increasing profile engagement. The rollout also demonstrates Instagram’s responsiveness to creator feedback after a year of testing, setting a precedent for future UI enhancements.